What's the Difference Between AI, Machine Learning, and Deep Learning?

AI, Machine Learning (ML), and Deep Learning (DL) are often used interchangeably, but they’re not the same. Understanding how they differ is key to unlocking the full potential of intelligent solutions in retail and beyond.

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Key Aspect AI Machine Learning Deep Learning
Scope All intelligent systems Data-driven learning Neural networks (many layers)
Data Dependency Not always Essential Critical (large datasets)
Feature Engineering Manual or automated Manual Automated (hierarchical)
Model Complexity Varies Shallow to moderate Deep (multi-layered)
Hardware Needs Low–moderate Moderate High (GPUs/TPUs)
Example Algorithms Rules, logic, search Decision trees, SVM, k-means CNN, RNN, transformers
Use Case Example Chess, expert systems Spam detection, credit scoring Image recognition, translation

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About SAI

As a leader in computer vision technology, SAI Group delivers cutting-edge, multi-modal AI solutions into retail environments. Using a unique platform approach, its technology uses existing camera systems to target losses, increase store safety, and underpin operational efficiencies.

All solutions are built from the ground up to ensure the highest levels of security and data protection, respecting the privacy expectations of the public and operating to stringent ethical standards while delivering substantial value to our clients. Globally, SAI monitors millions of transactions per day, protecting the revenues from tens of millions of product sales and hundreds of millions of customer interactions. Its models also accurately identify anti-social behaviour, aggression and violence, helping to de-escalate situations with real-time interfaces to security officers and operations centres.